Not all content is good content. As a marketing consultant, I’ve seen many websites that could benefit from removing certain types of content to improve user engagement and experience. Here are five types of content that you should avoid including on your...
How much should I pay for a website is one of the most frequent questions I hear from small business owners. Whether they are referring to rebuilding an existing site or developing a site from scratch, my opinion is that most small business owners should never pay...
I’m sitting here working on a new website for a brand new client when the thought for this blog post hit me. There is no comparison between the importance of functionality of a website compared to how it looks. It’s not even a close call. If your website...
Here at Inbound Solutions Group we live and die by strategic processes. Nothing is done by chance. Nothing is done on a ‘hunch’. Nothing is done on ‘gut feeling’. Our company is run via processes and the services we deliver to our clients is...
This is 2020 – and website design just isn’t enough. Long gone are the days of just slamming up a pretty website, kicking back, and watching the business pour in. There was a day – you were the only player in town online – all of your...
